Dodge Helps Raise Funds For Student Enrichment

Dodge and local Dodge dealers are teaming up with high schools across the country to raise money for student enrichment activities. The automaker is helping to generate money through test drivers through participating Dodge dealers. Dodge will donate $20 for each test drive to high school booster club. “Music, art, athletics and theater inspire and foster a passion for life and provide a creative outlet that benefits students,” said Ralph Gilles, President and CEO, Dodge Brand, Chrysler Group LLC.

Clubs are eligible to earn as much as $2,000 per event. Sales staff and personnel from the participating dealership will be on-hand to assist with the fundraising event and answer any questions about the vehicles. Test drives will include Dodge’s latest models, including the 2011 Durango, 2011 Journey and 2011 Grand Caravan, without any sales pressure.

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