Dodge Helps Raise Funds For Student Enrichment

Dodge and local Dodge dealers are teaming up with high schools across the country to raise money for student enrichment activities. The automaker is helping to generate money through test drivers through participating Dodge dealers. Dodge will donate $20 for each test drive to high school booster club. “Music, art, athletics and theater inspire and foster a passion for life and provide a creative outlet that benefits students,” said Ralph Gilles, President and CEO, Dodge Brand, Chrysler Group LLC.

Clubs are eligible to earn as much as $2,000 per event. Sales staff and personnel from the participating dealership will be on-hand to assist with the fundraising event and answer any questions about the vehicles. Test drives will include Dodge’s latest models, including the 2011 Durango, 2011 Journey and 2011 Grand Caravan, without any sales pressure.

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Dodge Releases A Barrage Of Smart Phone Apps

Most automakers these days recognize the connection between drivers and their smartphones. That’s why many brands are introducing smart phone apps and other technologies that link consumers’ phones with their vehicles. Following in the footsteps of other brands, Dodge has introduced its own array of free smartphone applications. First available on the iPhone, followed by BlackBerry and Android smartphones, these apps will provide a range of services and data, including a direct connection to Customer Care and 24-hour roadside assistance.

These new apps will also give customers access to Owner’s Manual information directly from their smartphone. If changes are made to the owner’s manual, Dodge has the ability to push-publish updates, making the app version more up-to-date than the printed version.

Read more: http://www.dodgeinthenews.com/dodge-releases-a-barrage-of-smart-phone-apps/#more-323

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Dodge To Offer No-Cost Maintenance On Durango Citadel, Journey Lux

Dodge’s striking new 2011 lineup is heading into dealerships now, featuring fresh designs, better performance, increased fuel efficiency, and much-improved levels of fit and finish. And for those interested in the brand’s revitalized crossovers—the Dodge Durango and Dodge Journey—there’s even better news: The range-topping models of both—the Durango Citadel and Journey Lux—will be available with Dodge’s “No Cost Maintenance Plus” service, courtesy of the Chrysler Group’s parts and customer-care brand, Mopar.

 

 “The new Dodge Durango Citadel and Journey Lux models are loaded with features and content typically found on competitor vehicles priced tens of thousands of dollars more,” said Ralph Gilles, president and CEO of Dodge. “This new no-cost maintenance plus plan gives our loyal customers, as well as customers who are discovering the Dodge brand for the first time, unparallelled peace of mind.”

Read the full article: http://www.dodgeinthenews.com/dodge-to-offer-no-cost-maintenance-on-durango-citadel-journey-lux/#more-369

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